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İstanbul(Avr.), İstanbul(Asya)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Years of Experience

No experience preference

Department

Marketing

Marketing

Redirection Count

438 redirection

Job Type

Full-Time

Years of Experience

No experience preference

Redirection Count

438 redirection

Department

Marketing

QUALIFICATIONS AND JOB DESCRIPTION


We are looking for a Senior Brand Manager that will be based in our Head Quarters from Istanbul to maximise the potential of our brands by developing and ensuring implementation of brand strategies which will assist in the achievement of corporate objectives.

 

 

Main Responsibilities:

 

  • Contribute to the overall Marketing strategy, plan and brand portfolio strategy
  • Oversee and input into the development of brand plans and activities within the brands to ensure alignment to Brand Portfolio, Consumer Space and Brand strategies as communicated by the Central / Regional Brand teams
  • Adhere to the Global Brand Governance matrix, seeking appropriate governance and oversight in line with brands Global portfolio positioning
  • Manage local marketing mix elements (price management and distribution) for Global and International Focus Brands
  • Manage Brand Group budget and profitability through cost and Marketing spend control and pricing and excise management
  • Develop people within Brand Group to ensure talented individuals within the organization feel motivated and can progress further. Ensure that Brand Managers are well trained and motivated to successfully plan, develop and execute brand programmers
  • Build relations with external Agencies to ensure that first class service levels and products within agreed budgets are received
  • Champion innovation in products and processes in order to achieve competitive advantage
  • Work closely with Trade Marketing and Operations to ensure brand strategy is executed throughout the supply chain

 

 

Knowledge, Skills & Experience Required:
 

  • Minimum 8 years of experience in a similar background
  • Fluent in spoken and written English
  • Brand experience in a FMCG company
  • Trade Marketing experience will be a plus
  • Brand strategy development, brand positioning and brand portfolio management experience
  • Product development experience
  • Effective communication, negotiation, influencing and planning skills
  • Motivating, coaching and developing other individuals

Preferred Candidate

Bachelor’s(Graduate)

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Şirket Sayfasına Git
Yan Haklar

Araba, Özel Sağlık Sigortası, Servis, Yemek Kartı (Setcard, Ticket, Multinet, Sodexo vb.), Prim, Yemekhane, Hayat Sigortası.

Marka Müdürü pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

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